We offer premium services in brand building, communications, digital marketing strategies and event PR
At Aroma Wine Consulting, our mission transcends mere brand building; we embody the essence of each brand by meticulously crafting strategic communication and marketing plans tailored to the unique qualities of luxury wine clients. With over two decades of experience in the luxury industry, our expertise in developing creative strategies ensures long-term success, maximizing brand presence across various channels.
Our approach is distinguished by a fusion of innovative ideas and solutions that spotlight what makes our clients' products exceptional. Through engaging social media content, influential partnerships, and high-profile events, we strive to create a distinct and lasting impact in the market. Leadership in team management and cultivating partnerships has been pivotal in fostering enduring relationships and propelling brands into the limelight.
Effective Brand Management with Strategic Planning and Consistent Execution
Testimonials
“Anna is unquestionably the most professional, knowledgeable, and personable person I worked with in the US. ”
“I have been working with Anna since 2015. She has effectively managed our communication strategy in the US with exceptional analytical skills, dedication, and consistency. Anna provides valuable feedback and has achieved tangible success, which is crucial for boosting our brand recognition and expansion overseas.”
“Working with Anna for the past four years has been an exceptional experience. Her professionalism shines through in every collaboration. From preparing detailed emails on every opportunity to ensuring that both I and the winemakers are at ease during meet and greets, all within the perfect environment for productive discussions, Anna’s thoughtful approach truly sets her apart. She not only handles every detail with care but also follows through to ensure everything runs smoothly. Her dedication is truly second to none”
“Thank you, Anna, for your presence, good mood, professional demeanor. And always with a smile!”
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About
Anna M. Viducic, the Founder and C.E.O. of Aroma Wine Consulting and the National Croatian Wine Day in the U.S. is deeply passionate about the luxury industry. Her love for its nuances was ignited during her early restaurant and hotel experiences in Paris, Miami, and New York City. Starting as a server, she climbed the ranks to manager and eventually became a wine buyer, a testament to her unwavering dedication.
Her initial exposure to the French hospitality industry (Hotel Lutetia in Paris, France) opened up opportunities and a world Anna didn’t even know existed. A newly found passion for the hotel and restaurant business brought her to the United States in 1998.
Following her restaurant tenure, Anna worked as a tasting coordinator and editorial assistant at Wine & Spirits Magazine, as a Marketing and Events Director at Petrossian Paris, and as a Public Relations Executive representing French wine brands for Terlato Wines, a major U.S. importer.
Born into a Croatian family and raised in Paris, France, Anna was exposed to fashion, food, and wine from a young age. She spent her summer vacations in Croatia, enjoying all the offerings of a beautiful Mediterranean country and even working in her family's vineyards. It's clear that wine is in her DNA!
Anna holds a B.A. in Modern Literature from the University of Paris VIII, has achieved the W.S.E.T. (Wine & Spirits Education Trust) Advanced Certification Levels 2 & 3. She is currently pursuing further education in Digital Marketing at the Center for Continuing Education and Professional Studies at the Fashion Institute of Technology in New York City.
Outside of work, Anna is passionate about health and fitness, enjoys spin-cycling, and has a great love for all art forms.
Press Coverage
